Product Registration
  1. Name & Address:  
     
    * Title Mr.    Mrs.    Ms.    Miss
    * First Name Initial * Last Name
           
    * Street Apt. No. * City
    * State/Province * Zip/Postal Code
    * E-mail Address
  2.  
  3. Telephone Number: ( ) -
  4.  
  5. Your date of birth:
  6.  
  7. Marital Status: Married Single
  8.  
  9. Serial/Model number:
  10.  
  11. Name of store where purchased:
  12.  
  13. Date of purchase: 
  14.  
  15. Price paid (excluding sales tax): $ .00
  16.  
  17. Product Name:
  18.  
  19. What are the most important factors influencing the purchase of your Ocean Kayak product? (check all that apply)
     
    Style/Appearance/Design
    Quality
    Size and Weight
    Ease of Use
    Brand/Product Reputation
    On Sale/Sale Price
    Recommended by Friend
    Recommendation of Instructor/
           Product Expert

    Store Display
    Special Features of Product
    Warranty
    Have Previously Owned/Rented
           Ocean Kayak Before Buying

    Value for Price
    Saw Product in Use/
          Demonstration

    Catalog
    Magazine/TV Advertisement
    Internet/Website
    Received as a Gift
    Recommended by Salesperson
  20.  
  21. Which of the following products do you currently own or do you plan to buy in the next 12 months? (check all that apply)
     
     
    Own
    Buy
    Backpack
    Daypack
    Family Tent
    Backpack Tent
    Scuba Equipment
    Snorkel Equipment
    Battery Charger
    Deep Cycle Battery
    Travel Pack
    Kayak
    Canoe
    Electric Fishing/Trolling Motor
    Compass
    Sleeping Bag
    Sailboat
    Deck/Pontoon Boat
    Large Fishing/Power Boat
    (over 12 ft)
    Small Boat (under 12 ft)
    Inflatable Boat
    Pedal Boat
  22.  
  23. Which best describes the type of store where you purchased this product?
    (check all that apply)
     
    Specialty Outdoor Store
    Outdoor Retail Chain Store
    Marine Store
    Specialty Paddle Sport Store
    General Merchandise/
           Discount Store
    Internet
    Catalog
    Marine Boat Dealer
    Other
  24.  
  25. What other brands did you seriously consider before making this purchase?
     
    Did Not Consider Any
           Other Brands

    Alumna Craft
    Aquabound
    Bell
    Bending Branches
    Carlisle
    Cobra
    Coleman
    Current Designs
    Dagger
    Dimension
    Eddyline
    Emotion Kayaks
    ExtraSport
    Feathercraft
    Future Beach
    Grumman
    Harmony
    Heritage
    Hobie
    KL Industries
    Kokatat
    Liquid Logic
    Lotus Designs
    Mad River
    Malibu Kayaks
    Necky
    Nigel Dennis
    Ocean Kayak
    Old Town
    Pelican
    Perception
    Prijon
    Rogue River
    Sawyer
    Stohlquist
    Voyager
    Water Wheeler
    Wenonah
    Werner
    Wilderness Systems
    Other
  26.  
  27. How did you locate this Ocean Kayak dealer/retailer? (check all that apply)
     
    Dealer/Retailer Ad
    Ocean Kayak Dealer Listing
    Previous Experience with
           Dealer/Retailer

    Friend's Recommendation
    Yellow Pages
    Newspaper/Magazine Ad
    Internet/Website
    Factory Referral
    Other
  28.  
  29. Check here to receive an Ocean Kayak catalog.
  30.  
  31. Which of the following sports/recreation/fitness activities do you participate in?
    (check all that apply)
     
    Cross-country/Nordic Skiing
    Snowboarding
    Telemark Skiing
    Snowshoeing
    Backpacking/Hiking
    Climbing
    In-Line Skating
    Rafting
    Kayaking/Canoeing
    Kayak Fishing
    Scuba Diving
    Water Skiing/Wake Boarding
    Bowling
    Attend Sporting Events
    Video/Computer Games
    Workout in Gym
    Martial Arts
    Swimming
    Team Sports
    Personal Watercraft
    ATV
    Motorcycling
    Snowmobiling
  32.  
  33. Do you own waterfront property?
     
    Yes, as a primary residence
    Yes, as a secondary residence or vacation residence
    No
  34.  
  35. Not including yourself, what is the GENDER and AGE (in years) of children
    and other adults living in your household?

     
    No one else in household Child under 1 year
    1. Male Female Age (in yrs):
    2. Male Female Age (in yrs):
    3. Male Female Age (in yrs):
    4. Male Female Age (in yrs):
  36.  
  37. Occupation: (check all that apply)
     
      You Spouse
    Professional/Technical
    Upper Management/Executive
    Middle Management
    Sales/Marketing
    Clerical/Service Worker
    Tradesman/Machine Operator/Laborer
  38.  
  39. Are you or your spouse:  
     
      You Spouse
    A Homemaker?
    Retired?
    A Student?
    Self Employed/Business Owner?
    Working from a Home Office?
    In the Military?
    A Veteran?
  40.  
  41. Which group describes your annual family income?
     
    Under $15,000
    $15,000-$19,999
    $20,000-$29,999
    $30,000-$39,999
    $40,000-$49,999
    $50,000-$59,999
    $60,000-$74,999
    $75,000-$99,999
    $100,000-$124,999
    $125,000-$149,999
    $150,000-$174,999
    $175,000-$199,999
    $200,000-$249,999
    $250,000 & over
  42.  
  43. Level of education: (select highest level completed)
     
    Completed High School
    Completed College
    Completed Graduate School
  44.  
  45. Which credit cards do you use regularly?
     
    American Express, Diners Club
    MasterCard, Visa, Discover
    Department Store, Oil Company, etc.
    Do not use credit cards
  46.  
  47. For your primary residence, do you:
     
    Own? Rent?
  48.  
  49. Please tell us how many magazines your household:
     
      A.
    Subscribes to
    B. Purchases at
    Stores/Newsstands
    1-3 per month
    4+ per month
  50.  
  51. Which of the following do you plan to do within the next 6 or 12 months?
     
      1-6 Months 7-12 Months
    Buy/Lease a New Vehicle
    Buy/Lease a Used Vehicle
  52.  
  53. Please check all that apply to your household.
     
    Shop by Catalog/Mail
    Shop via the Internet
    Member of Frequent Flyer Program
    Donate to Charitable Causes
    Own a Compact Disc Player
    Have a Dog
    Have a Cat
    Own a Wireless/Cellular Phone
    Speak Spanish
    Own an Apple/Macintosh Computer
    Own a CD-ROM Drive
    Home Workshop/Do-It-Yourself
  54.  
  55. To help us understand our customers' lifestyles, please indicate the interests
    and activities in which you or your spouse enjoy participating on a regular basis.

     
    Home Life
    01. Grandchildren
    02. Needlework/Knitting
    03. Sewing
    04. Flower Gardening
    05. Vegetable Gardening
    06. Crafts
    07. Automotive Work
    08. Photography
    09. Home Video Recording

    Good Life
    10. Cultural/Arts Events
    11. Fashion Clothing
    12. Foreign Travel
    13. Cruise Ship Vacations
    14. Travel in USA
    15. Gourmet Cooking/Fine Foods
    16. Wines
    17. Self-Improvement
    18. Watching Sports on TV
    19. NASCAR

    Investing & Money
    20. Real Estate Investments
    21. Stocks/Bond Investments
    22. Contests/Sweepstakes
    23. Casino Gambling
    24. Moneymaking Opportunities

    Sports, Fitness & Health
    25. Bicycling
    26. Golf
    27. Physical Fitness/Exercise
    28. Running/Jogging
    29. Snow Skiing
    30. Tennis
    31. Health/Natural Foods
    32. Dieting/Weight Control
    33. Walking for Health

    Great Outdoors
    34. Camping/Hiking
    35. Fishing
    36. Hunting/Shooting
    37. Powerboating
    38. Sailing
    39. Recreation Vehicles (RVs)
    40. Wildlife/Environmental Issues

    Hobbies & Interests
    41. Buy Prerecorded Videos/DVDs
    42. Listen to Records/Tapes/CDs
    43. Avid Book Reading
    44. Bible/Devotional Reading
    45. Art/Antiques Collecting
    46. Stamp/Coin Collecting
    47. Collectibles
    48. Our Nation’s Heritage
    49. Electronics
    50. Science Fiction
    51. Science/New Technology

  56.  
  57. Using the numbers in the above list, please indicate your 3 most important activities:
     
           
  58.  
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